We’ve won a third award for our animation for charity, Together for Short Lives. Our Creative Director, John Lanyon and our Production Manager, Claire McGrath, picked up a Media Innovation Award last night.
This follows on from our Digital Entrepreneur Award earlier this month and an Association of Marketing and Communication Professionals Award. The film, “We’re having a baby” won the animation category.
Watch the charity film here:
We made this animation pro bono for Together for Short Lives, the leading UK charity for children with life-threatening and life-limiting conditions. We wanted to really capture the heart of what the charity do in order to raise awareness and inspire people to get involved.
Real-life stories are featured in the film to show how this not-for-profithelps families giving it an authenticity and a deeper emotional resonance. At first, parents feel adrift when they hear heart-breaking news, but with help from Together for Short Lives, they feel grounded again. We turned these experiences into a moving script, and …