How to Reach your Market in a World Ruled by Generative AI
How to Reach your Market in a World Ruled by Generative AI
12 Steps to Create Videos

Google and AT&T Reveal New Ad-Tech Tools; Facebook Dating Is Now a Thing: Friday’s First Things First [Video]

Categories
Small Business Marketing

Welcome to First Things First, Adweek’s new daily resource for marketers. We’ll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for the email here.

Today’s Top Stories

CMOs Explain Why Diversity and Inclusion Are at the Heart of Their Marketing

At Cannes, Adweek brought together 30 CMOs from Hulu, the NFL, Verizon and more for a symposium on the state of marketing. One topic dominated the conversation: diversity and inclusion. What came out of that conversation is a new Adweek council made up of 23 of the marketing industry’s leading CMOs, Chief Brand Officers, CEOs, Brand Presidents, and Chief Diversity & Inclusion Officers at the helm of some of the world’s most renowned brands.

Together, they laid out bullet points on what’s working, what’s not and what’s possible as a starting point for a conversation on D&I.

Google Set to Roll Out …

How to Market to Expensive Keywords
How to Market to Expensive Keywords
5 Steps to Creating Successful Ads