Bella Hadids New Favorite Coach Bag Is a Nostalgia Trip See Photos [Video]

Depop girlie Bella Hadid knew that Coach bags were due a comeback way before eBay searches for the all-American brand’s Ergo and Soho styles started peaking (eBay reports a 114 per cent surge since January). But, since graduating from her “recherché Y2K hype-girl” look to an urban cowgirl, adaptogenics entrepreneur and aspiring olfactor (Orebella’s Window2Soul scent is begging for your verdict), she needs more from a bag than the likes of @TimelessWear and @princesspeach310 can offer.

In a savvy marketing move, Coach – which has already capitalized on interest in its vintage styles through its (Re)Loved program allowing customers to trade in, repair or upcycle accessories – has launched a new bag that looks vintage. Creative director Stuart Vevers– the man who revived the label from sleepy house to sleeper fashion hit – then gifted his Brooklyn bag to Hadid. Pictures of the super with the sleek “hobo” model slung over the shoulder of her vintage …