Friday is the best day to score an online deal, report finds [Video]
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Friday is the best day to score an online deal, report finds [Video]

VIDEO8:0508:05

Online shopping AI chatbot helps customers find discounts

Coupons have come a long way from Sunday circulars. And for consumers stretching to make ends meet, they are as indispensable as ever.

Now, with online codes, browser extensions and money-saving apps, there are more ways to find significant discounts at any time — but how good the deals are still depends on the day.

Overall, Friday is the best day for consumers to save money while shopping online, according to a recent study by SimplyCodes. The site assessed coupon release patterns in marketing emails from 30,000 merchants between March and July.

As payday approaches, there is a notable uptick in coupon activity, especially for women’s clothing, skin care and alcohol, SimplyCodes found.

Roughly 52% of coupon codes are released between Wednesday and Friday, before the weekend lull, when fewer new coupons are sent out. On Friday alone, the number …

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