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You’re Doing Digital PR All Wrong: 7 Mistakes to Avoid [Video]

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Home Based Business

PR isn’t as simple as it used to be. We used to only focus on newspapers and TV, creating perfect press releases and building one-on-one relationships with journalists.

But now, PR pros and business folks need to juggle a whole lot—SEO, social media, influencer schmoozing, you name it. It’s not just about pumping out press releases or sweet-talking journalists anymore. You’ve got to keep your finger on the pulse of online chatter and trends, too. Miss a beat, and you could find yourself in hot water, with one social media slip-up or a campaign flop potentially causing a major brand headache.

In short, dodging these digital PR mistakes isn’t just good for staying in line with the competition—it’s crucial for ensuring your business doesn’t just survive, but thrives in today’s consumer world. In this article, we’re exploring the most common digital PR mistakes to avoid, arming you with the strategies and insights …

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