Samsung UK launched its latest campaign, ‘You & AI. As One,’ which, for the first time, unifies the company’s range of AI-powered products under a cohesive theme.
This campaign employs a “customer-centric approach, emphasizing various product lines from the technology leader, including mobile devices, televisions and audio-visual equipment, and home appliances.” Through a series of crafted videos, the campaign illustrates how these AI technologies can streamline and enhance daily life, thereby making everyday experiences more seamless, simple, and enriching.
You & AI. As One demonstrates Samsung’s commitment to innovation and its dedication to integrating artificial intelligence into its product ecosystem to better serve its consumers. This initiative emphasizes the transformative potential of AI in improving the quality of life and according to Samsung Chief Customer Officer, Deborah Honig, “The pace of modern life is often fast and furious; at Samsung, we want to be right there with you, providing technology …