How Desire Paths can Transform your Branding and Public Relations
How Desire Paths can Transform your Branding and Public Relations
5 Steps to Creating Successful Ads

Ticketing system at heart of Oasis chaos is ‘broken’ says boss of resale site Viagogo [Video]

Categories
Home Based Business

A Viagogo boss has branded the UK’s ticket selling system “broken” after Oasis fans were angered to find tickets to the Britpop band’s 2025 reunion tour being sold and resold at massively inflated prices.

Hundreds of thousands of fans who waited in online queues for hours over the weekend were shocked to find ticket prices had skyrocketed by the time they were finally given access to buy them, due to ‘dynamic pricing’.

Matt Drew, who oversees business development at Viagogo, said ticket sales on Saturday “descended into chaos”.

Speaking to Sky’s Daily podcast, he said: “It’s clearly broken, and bands and consumers are the ones that are losing out.

A section of Ticketmaster’s purchase policy explaining ‘dynamic pricing’

Yui Mok/PA Wire

“Asking fans in the first place to buy tickets so far in advance, you’re putting fans in massive queues, which are pre-queues to other queues, having them be kicked out of …

How to Market to Expensive Keywords
How to Market to Expensive Keywords
12 Steps to Create Videos