![Google backs Distance, startup bringing mixed reality to cars, planes [Video]](https://smallbizsage.com/wp-content/uploads/2024/09/mp_315272_0_1080394621727337628544d321jpg.jpg)
Distance Technologies, a Helsinki-based mixed-reality startup, raised 10 million euros of funding in a round led by GV, the venture capital arm of Alphabet.
Startup Business
![Tracee Ellis Ross Talks Being a Brand Founder (Exclusive) [Video]](https://smallbizsage.com/wp-content/uploads/2024/09/mp_314554_0_TraceeEllisRossatByrdieBeautyLab2024inNYC0923246ddbb4fce67c74bc1b2968e783bcaf527jpg.jpg)
Tracee Ellis Ross is not only the cover star for Byrdies Muse Issue, but was also named the first recipient of the brand’s Muse Award. At a Byrdie Beauty Lab party, she spoke exclusively to PEOPLE about the honor, her inspirations, go-to products and more.
![Marama Labs lands 280,000 Enterprise Ireland investment to grow in Ireland [Video]](https://smallbizsage.com/wp-content/uploads/2024/09/mp_314390_0_maramalabsfoundersLIjpg.jpg)
Marama Labs, a life-sciences instrumentation start-up, has secured 280,000 in funding from Enterprise Ireland to fund the expansion of the companys Irish
![Lightyear nabs 10M euros in funding as a solar systems provider [Video]](https://smallbizsage.com/wp-content/uploads/2024/09/mp_313690_0_Lightyearsolarlogojpg.jpg)
Lightyear, yes, Lightyear (remember them?), is reemerging from the ashes of a failed solar electric vehicle venture and has just secured 10 million euros to boost its operation of developing and providing other OEMs with advanced solar systems. This isnt the Lightyear you remember, but it is fighting on in its original quest to bring more sustainable energy to the automotive industry.