How PEXA balances tech to benefit teams and the digital journey [Video]

Cathy O’Sullivan, CIO editor-in-chief for APAC, recently sat with Eglantine Etiemble, group CTO at Property Exchange Australia, or PEXA, the online property exchange network. She was ranked third in the 2023 CIO50, Australia, and here she discusses the most effective teams to take on the digitalization journey, building strategic initiatives, and the deep dive required to understand all aspects of the business.

Credit: Property Exchange Australia

As a B2B organization, PEXA may not be very well known by the public, working with banking, conveyancers, and government, but it’s been quietly professionalizing property transaction markets in Australia for about 14 years. It was established to solve the problem of how to digitalize conveyancing, or transferring property titles, with financial settlements at the center. It sounds reasonably simple, yet it’s not without complexities. However, having over 90% of any property transaction settled in Australia on the PEXA platform in 2024 is it’s own success story, and …