Holiday Marketing and Branding Help for Small Businesses [Video]

Megan Moore and Kali Johnsen from digital experience agency GROW (https://thisisgrow.com/) shared advice on how small business owners can make the most of the holiday shopping season. They offered recommendations about branding and website updates to make the online shopping experience seamless for gift givers.

Subscribe to our channel for more small business webinars for women entrepreneurs. Founded by designer Tory Burch in 2009, the Tory Burch Foundation advances women’s empowerment and entrepreneurship by providing access to capital, education and digital resources. #smallbusiness #holidayshopping #branding #ecommerce #womeninbusiness
00:00 IntroductiWelcome to ‘Ready Your Website for the Holidays’ Webinar
02:31 Introduction to Our Expert Panel
03:45 About Grow: Our Digital Expertise
10:52 Leveraging Analytics for Holiday Success
26:19 Integrating Trends into Your Holiday Website Strategy
33:50 Key Elements of a High-Converting Website
43:36 Key Takeaways for Holiday Website Prep
44:47 Conclusion and What’s Next for Your Website