Google Plans Sunset of goo.gl Link Shortener, How Will Your Business Site Be Impacted? [Video]

Google launched its goo.gl link shortener back in 2009, but when March 30, 2019, rolls around the service will be shut down. The closing was announced on March 30, 2018, on the company’s official blog. In the same post, Google announced its much-improved replacement Firebase Dynamic Links (FDL).

The move to FDL comes as the way people use and find content across different devices and platforms has changed in the past decade.

The solution FDL provides simplifies how users find the content they are looking for as well as how developers, site owners, creators, and marketers make it available.

For small businesses, it will mean being able to easily send your customers to locations within Android, iOS, web applications and even connected devices. And Google says it will be free forever — so that is a definite plus!

Michael Hermanto, Software Engineer for Firebase, writes in the post how things have changed since the goo.gl …