Good Biz with Liz: What questions entrepreneurs should answer before starting a business [Video]

RENO, Nev. (KOLO) – Wednesday KOLO 8 Morning Break launched a new segment for local entrepreneurs called, “Good Biz with Liz.” Business branding and marketing expert, Liz Goodgold from Redfire Branding, has been a regular guest on the show. Now she’s helping business owners and aspiring business owners know where to start and where to go next.

For this segment’s first topic, Goodgold shares what important questions entrepreneurs should ask themselves before striking out on their own.

Q: If someone has always dreamed of owning their own business, where do they start?

Q: How should you pick a name for your business and why is this so important?

Q: What sort of business licenses and do they need?

• NVSilverFlume.gov is a great resource for state and city registration, taxation, business license, etc.

Q: What is your “POD”?

Goodgold also shared a few other best practices for entrepreneurs that she uses herself in her …