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Fender guitars building new campus in Phoenix [Video]

The guitar manufacturer is building a 77,000-square-foot facility at the site of the old Paradise Valley Mall.

PHOENIX — Fender Musical Instruments has broken ground on a new 77,000-square-foot facility that will serve as the company’s new co-headquarters at the former Paradise Valley Mall property. 

The guitar manufacturer plans to have the three-story building open and running by the fall of 2025. It will include a model shop for Fender’s guitar and amplifier designers, a sound room, a café, meeting rooms and workspaces.

“This is a pretty big deal for us,” said CEO Andy Mooney, noting the growth spurt Fender has experienced over the last decade and the need for a new campus.

The company held a groundbreaking ceremony on Monday with local elected officials at the project site.

Fender’s new facility is part of a full-scale redevelopment project of where the Paradise Valley Mall operated for decades near Cactus Road and Tatum Boulevard before …

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