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Small Business Marketing

Howl-o-ween fun | NuLu hosts pet-friendly Ghouls and Drools Halloween celebration | Local News [Video]

LOUISVILLE, Ky. (WDRB) — Things got a little spooky Saturday afternoon in Louisville’s NuLu neighborhood.

The NuLu Business Association hosted its inaugural “Ghouls and Drools” Halloween event.

The pet-friendly event featured a Halloween costume contest, photo booth, retail specials and pet-themed promotions.

Dogs could even go trick-or-treating to local businesses for some treats.

Hotel Genevieve simultaneously hosted the Genevieve Strut, which featured dogs in adorable costumes and a canine couture runway. The event benefits the Arrow Fund which helps abused and neglected animals.

“The turnout was amazing, the weather couldn’t be more beautiful,” Rachel Porter, Hotel Genevieve Marketing manager said. “Like I said, this is our second one, so it is even better than last year and we can’t wait for next year to see what the turnout will look like for that.

There was even a doggie kissing booth that was too cute to pass up.

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Small Business Marketing

Adobes Claire Darley on the battle for creativity: can Adobe Express take on Canva? [Video]

Adobe is synonymous with creative professionals, dominating the market for decades with tools such as Photoshop and Illustrator. But as the demand for simpler, more accessible solutions surges, the company finds itself in unfamiliar territory: taking on the likes of Canva. At Web Summit, The Drum gets the inside track on its strategic shift.

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Small Business Marketing

"We Could All Use Some Good News" | Weekly Report December 11, 2020 [Video]

For those of you who have not been counting, its been 270 days since we first started 15 Days to Slow the Spread, so I figured its a good time to bring you some Good News in the hopes of lifting your spirits this holiday season.